A boutique coffee bean brand, Outland Coffee – customised Shopify Store build
This is an overview a demo store I’ve developed for a coffee brand, to demonstrate how we can use sections everywhere to create an incredible shopping experience for your customers with Shopify.
This theme was built using Shopify’s Dawn theme with its online store 2.0 features. I’ll quickly cover all the customisations I’ve made below.
The TL;DR
Main Banner Section
I created a modern logo in Figma to match the brand. We have used an enticing banner image paired with a strong call to action to compel coffee loving visitors to explore the store further.
Featured Collection
A featured collection section displays the brands full range of coffee beans.
Blog Content
We have included a blog content section where visitors can learn more about the coffee bean roasting process and where the brand sources their beans from around the globe.
Subscription Service
This image with text section invites visitors to enquire about the coffee bean subscription service that the brand offers.
Product Page
I’ve made some customisations to include further product information, which all help potential customers make a buying decision.
Product Page Cont’d
Using the collapsible tabs section block, some customs code, and the new built in Metafields features, I’ve added shipping estimates and a table detailing the flavour profiles of each coffee bean blend.
Metafields
Metafields make it easy for merchants to chop and change this information all in the backend.
Additional relevant product info develops a feeling of trust and will make your customers more likely to make a purchase.
Testimonial Slider
The testimonial slider is custom coded and is fully customisable.
Testimonial Customiser
Merchants can change the text, the profile picture, and the entrants name very easily all within the theme customiser.